A Bit Exciting

MyProjectTracker went quietly live a week ago. The official launch is going to be on the 12/12 but we are now accepting payments and operating as we will be once we start our main commercial drive.

We have been in beta test with MyProjectTracker for about ten months, during which time we’ve been doing a whole load of stuff including the following;

1. Fine-tuning aspects of the product.
2. Working on our search engine profile utilising the blog as a major driver for link generation and customer engagement. It’s all about Google ranking when selling on line. This takes time to develop properly and then sustain. We’re making some headway but have a ways to go yet!
3. Fixing a few issues logged by of our beta testers who are using the product to run their projects. A big thank-you to them all!
4. Re-working our “go to market strategy” and approach.
5. Working on our internal processes so that we can manage our customers effectively and to enable us to deliver an optimal service. We signed up with Zendesk to help us manage customer queries. It’s a great product and very intuitive – we love it!
6. Changed and adapted our “shop” site based on feedback from our beta testers.

During the beta testing, the key lesson learned on our side was making sure that every aspect of delivery was being tested.

Sure, the MyProjectTracker product needed to be put through its paces but equally critical was trying out the different business processes we were developing.  Frankly, this is why we delayed commercially launching for so long. we were making sure we could answer all of the questions before they arose. Things like;

• How would we support our customers?
• What happens if we get a request or query in a different language?
• How do we let customers know if there are going to be changes on the site?
• How do we want to work as a business?
• Who is going to do textual changes?
• Who is responsible for site optimisation?
• What is our roadmap and when are we going to get things done?

The list seemed endless at the time, but we are nearly there now and are comfortable with the fact that we are now “live”.

We will be constantly seeking to improve both our business processes and our product.

And yes, it is a bit exciting for us too!